The title ’15 seconds of fame’ was a paraphrase on Andy Warhol’s idea that some day, everybody would experience his or her 15 minutes of media- fame. In ’15 seconds of fame’ hundreds of portaits of Groninger inhabitants are shown. The audience is given a possibility to send portraits by email that are up-loaded, to be shown for 15 seconds on both ends of the Tschumi pavilion. A photographer takes pictures of the shopping people in the inner city of Groningen. These portraits are projected in the pavilion as well, resulting in 15 seconds of fame for every person.