Beautiful World is a film that comprises logo’s and text as well as quotes of both famous and unknown thinkers. The main subject is globalisation, in which nearly everything is expressed in terms of economic value. Repetition of recognisable images evokes an image of the present consumption industry. Beautiful World is about an image culture in which form and content are no longer separated and the border between high and low culture remains unclear. Beautiful World is a visual machine of opinions, manipulations and the world’s seductions.